HKAFL Comprehensive Brand Revitalization
HKAFL approached Poi for a comprehensive brand revitalization, seeking to strengthen their position as the official governing body for American Football in Hong Kong with a strong identity that bridges American sports culture with Asian audiences.
Design Style
In the post-COVID-19 economy, businesses big and small are facing new challenges in the US and global markets. Volatility, uncertainty, complexity, and ambiguity have become the new norm in many industries, making it vital for companies to prioritize business resilience, particularly when it comes to budgeting, cost savings, and lowering operating leverage. One way to reduce costs in wealthier countries is global expansion. By relocating support functions to lower-cost regions overseas, business leaders can better position their companies to weather any uncertainty that may lie ahead.
Challenges
In the post-COVID-19 economy, businesses big and small are facing new challenges in the US and global markets. Volatility, uncertainty, complexity, and ambiguity have become the new norm in many industries, making it vital for companies to prioritize business resilience, particularly when it comes to budgeting, cost savings, and lowering operating leverage. One way to reduce costs in wealthier countries is global expansion. By relocating support functions to lower-cost regions overseas, business leaders can better position their companies to weather any uncertainty that may lie ahead.
Final Deliverables
In the post-COVID-19 economy, businesses big and small are facing new challenges in the US and global markets. Volatility, uncertainty, complexity, and ambiguity have become the new norm in many industries, making it vital for companies to prioritize business resilience, particularly when it comes to budgeting, cost savings, and lowering operating leverage. One way to reduce costs in wealthier countries is global expansion. By relocating support functions to lower-cost regions overseas, business leaders can better position their companies to weather any uncertainty that may lie ahead.








